Using the Internet, find an example of an advertisement for a sports product and a sports- related
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Using the Internet, find an example of an advertisement for a sports product and a sports- related sales promotion. For each, discuss the targeted audience, the promotional objectives, and the message characteristics.
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Related Book For
Sports Marketing A Strategic Perspective
ISBN: 9781138015968
5th Edition
Authors: Matthew D. Shank, Mark R. Lyberger
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