Question: 1. Question one asks whether Washburn uses price or nonprice competition. 2. The second question asks student to consider the effect that a manufacturers suggested

1. Question one asks whether Washburn uses price or nonprice competition.

2. The second question asks student to consider the effect that a manufacturer’s suggested retail price is likely to have on customers who buy Washburn guitars from a local music store.

3. The final question asks students to consider Figure 19.8 and determine which factors are likely to have a major impact on pricing decisions at Washburn.

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