Custom-built windows are designed and produced for the unique needs of a particular building. Which dimension of

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Custom-built windows are designed and produced for the unique needs of a particular building. Which dimension of the customer utility function is particularly emphasized with the concept of “custom built”? 

a. Performance 

b. Fit 

c. Price 

d. Location

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Operations Management

ISBN: 9781260547610

2nd International Edition

Authors: Gerard Cachon, Christian Terwiesch

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