Question: V iew the following advertisement displays. In your reply ,identify the primary appeal used. Describe how you arrived at this appeal. Pictured above is Virgin

View the following advertisement displays. In yourreply,identify the primaryappealused. Describe how you arrived at this appeal.

  1. Pictured above is Virgin Mobile's advertisement
  2. Calvin Klien advertisement.
  3. Kholer AdvertisementLinks to an external site.

Step 2:Scavenger Hunt:On your own, explore YouTube and the Internet to find an advertisement that uses:

  • A cognitive strategy
  • An affective strategy
  • A conative strategy

In yourreplyinclude a link or photo of each. Be sure to label and elaborate on your selection.

Step 3:engagewith at least one (1) classmate. Did their responses to Step 1 differ or resemble yours? Discuss it within your reply!

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