Question: 1 . Select two products from the same product category that appeal to two different social classes shown in an advertisement or promotion.In your summary
Select two products from the same product category that appeal to two different social classes shown in an advertisement or promotion.In your summary explain what differentiates the message for each product selected that is directed toward each particular social class and why.Explain where the advertisement was displayed as well as the message that was conveyed. Was there something different in the staging of each particular product? Was one advertisment in the Wall Street Journal and the other in a local newspaper?The social classes can be compared to Warner's social class identification:Upper upperLower upperUpper MiddleLower middleUpper LowerLower lower
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