Question: 3.8) Apply the VRIO framework in the following settings. Will the actions described be a source of competitive disadvantage, parity, temporary advantage, or sustained competitive

3.8) Apply the VRIO framework in the following settings. Will the actions described be a source of competitive disadvantage, parity, temporary advantage, or sustained competitive advantage? Explain your answers.

(A) GlaxoSmithKline, the pharmaceutical company, patents a new, potentially blockbuster drug for Alzheimers disease.

(B) Computer maker Lenovo plans to sponsor a Formula One racing team.

(C) Mobil announces a 5-cent drop in petrol prices across its network of petrol stations in New Zealand. (h) Accenture deploys a new skills inventory and training system that seeks to develop and deploy consulting resources to relevant client projects.

(D) Deloitte announces a new incentive plan that allows not only partners but also all consultants to share in the profits of the firm.

(E) Red Bull, the energy-drink company, launches a new, larger-size packaging for its original product.

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