Question: 6) What is meant by the term stimulus codability? 7) How will company leaders know when they have created the desired brand image? 8) What

6) What is meant by the term "stimulus
6) What is meant by the term "stimulus codability"? 7) How will company leaders know when they have created the desired brand image? 8) What four areas require attention when seeking to rejuvenate a firm's brand image? 9) What are the characteristics of a strong and effective brand name? 10) Explain the role of trust in creating a strong brand

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