QRS Oatmeal is experiencing a decline in sales. The company wants to monitor demand for this product
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QRS Oatmeal is experiencing a decline in sales. The company wants to monitor demand for this product closely as it nears the end of its life cycle. The trend-adjusted exponential smoothing method is used with α = 0.1 and β = 0.2. At the end of December, the updated estimate for the average number of cases sold per month, At, was 900,000, and the updated trend, Tt, was -50,000 per month. The following table shows the actual sales history for January, February, and March. Generate forecasts for February, March, and April.
Month | Sales |
January | 890,000 |
February | 800,000 |
March | 825,000 |
Related Book For
Operations Management Creating Value Along the Supply Chain
ISBN: 978-1118301173
1st Canadian Edition
Authors: Roberta S. Russell, Bernard W. Taylor, Ignacio Castillo, Navneet Vidyarthi
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