Question: A blue ocean strategy involves creating a new, untapped market rather than competing with rivals in an existing market. Which of the following is NOT


A blue ocean strategy involves creating a new, untapped market rather than competing with rivals in an existing market. Which of the following is NOT a good example of this? At a time when cars were only for the wealthy, Henry Ford envisioned cars that were affordable to the typical American. Ford priced his vehicles so that his assembly line workers could afford them. Coffee shops were once the domain of old men, insomniacs, and chain-smoking urban hipsters. By reinventing coffee shops, Starbucks made the $4 latte a must-have item for college students, businesspeople, and soccer moms. GoPro came out with an extension of their product line of action cameras, called HERO, to be a subscription to editing software for their camera. The interactive features of Nintendo's Wii transformed playing video games from a hobby for the hardcore gamers into a treasured family event. Which of the following is NOT a type of innovation? Early Innovation Disruptive Innovation Architectural Innovation Radical Innovation Incremental Innovation
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