Question: A broad differentiation strategy improves profitability when differentiating enhances product performance and quality. the differentiating features appeal to sophisticated and prestigious buyers. it is focused
A broad differentiation strategy improves profitability when
differentiating enhances product performance and quality.
the differentiating features appeal to sophisticated and prestigious buyers.
it is focused on product innovation.
the higher price the product commands exceeds the added costs of achieving the differentiation.
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