Question: A catalog company creates special - run issues based on what customers have purchased in the past. For example, customers who frequently order bedding items

A catalog company creates special-run issues based on what customers have purchased in the past. For example, customers who frequently order bedding items like sheets and pillows receive a catalog with a larger section of bedding items than do customers who mostly order kitchen tools. This company is using
Group of answer choices
a transactional marketing orientation.
customer relationship management.
typical production-oriented era marketing practices.
C2C marketing.
supply chain management.

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