Question: A focus strategy based on low - cost can lead to attractive competitive advantage when _ _ _ _ _ _ . buyers in the

A focus strategy based on low-cost can lead to attractive competitive advantage when ______.
buyers in the target market niche are looking for a no-frills product at a rock-bottom price
buyers are not brand loyal and are always on the lookout for something new and different at a bargaining price
a firm can lower costs significantly by limiting its customer base to a well-defined buyer segment that is less costly to satisfy as compared to other parts of the marker
there are few, if any, rivals offering a low-priced product

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