Actions Development Application Launch Growth Maturity Decline A clothing company ships new products to stores two weeks before the release date to ensure they are available to customers who have only seen them in ads. Beth compares several recent sneaker releases to choose the O colorways for her company's next limited-edition shoe. Based on previous experience with this author, an editor insists on reading each chapter of the writer's new book as soon as it is O O written to make sure it aligns with the agreed upon outline for the book. O Within a few years of the introduction of touchscreen phones, other companies figured out how to add the technology to their phones, and the cost fell significantly. O Although most people thought neon Hammer pants would never come back in style, thousands of pairs sold after a popular singer wore a pair during a national television interview. O O O A manufacturer that makes compact disc (CD) players sold fewer CD players once people began buying music in digital formats. innovation; on the other hand, when Apple's Swift, a programming language for iOS, OS X, tvos, and watchos introduced in 2014, is a Toyota implemented just-in-time manufacturing in the 1970s, this was a innovation