After reading the article on Big Bottom Market  make an analysis of the cash flow issues for this business along with any additional observations and your recommendations for action.

Provide your answer as three or four paragraphs.  You do not need to respond to the posts of other students as you will be graded on your observations and recommendations for action.  Be sure that your recommendations have an IMMEDIATE impact on cash flow, either by preserving cash or generating cash.  The facility has a long term lease.

Michael Volpatt, one of the three founders of the Big Bottom Market in Guerneville, Calif. Credit Jim Wilson/The New York Times Big Bottom Market is a year-old restaurant and specialty food store in Guerneville, Calif., that also sells wine and locally made crafts. It is a moonlighting venture for its three owners, among them a San Francisco public relations executive, Michael Volpatt, who saw an opportunity to fill a local need after buying a weekend home in this Sonoma County town of 6,500. THE CHALLENGE How to survive the lean months, October through April, when visitors to the Russian River getaway dwindle. After opening in July 2011, the market posted encouraging weekly sales of $20,000 to $24,000 in August - that plummeted to as low as $4,000 by November, prompting staff layoffs and an emergency retreat to assess options.