Question: Although a sales representative may skip a step in the personal selling process or might sometimes have to go back and repeat steps, there is
Although a sales representative may skip a step in the personal selling process or might sometimes have to go back and repeat steps, there is logic in the sequence. All of the following describe the personal selling process exceptGroup of answer choicesbefore a salesperson can work through the preapproach, leads must be qualified.the customer's reservations must be addressed before closing the sale.closing the sale is the finaland most satisfyingpart of the process.carefully working through the preapproach will make the next stepthe sales presentationmore effective and efficient.followup may include additional sales for the representative.
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