Analyze a case where a multinational corporation successfully entered a new international market. What strategies did they
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Analyze a case where a multinational corporation successfully entered a new international market. What strategies did they employ, and what were the key factors contributing to their success?
Investigate a case of cross-cultural management challenges within a global company. How did the company address these challenges, and what lessons can be drawn from their experience?
Choose a case study involving a multinational company facing ethical dilemmas in a foreign market. Discuss the ethical issues at hand and propose ethical solutions for the company.
Examine a case where a company faced a major international trade dispute. What were the reasons for the dispute, and how did it impact the company's global operations and reputation?
Select a case of a global supply chain disruption (e.g., due to natural disasters or political events) and analyze how the company managed to recover and strengthen its supply chain resilience.
Related Book For
International Marketing And Export Management
ISBN: 9781292016924
8th Edition
Authors: Gerald Albaum , Alexander Josiassen , Edwin Duerr
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