Anna Martinez, manager of the Casa Real restaurant, wants to see whether her new advertising campaign...

  

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Anna Martinez, manager of the Casa Real restaurant, wants to see whether her new advertising campaign is working to increase sales. She obtained the following data for the last 10 months. month advertising revenues jan $2,100 $35,200 feb $2,900 $39,850 mar $1,600 $35,700 apr $3,300 $41,300 may $1,100 $33,100 jun $1,850 $37,550 jul $1,350 $33,900 aug $4,200 $38,800 sep $2,400 $35,050 oct $2.850 $40,150 average $2,365 $37,060 (1) What is the incremental revenue per dollar of advertising? (2 points) (2) What is revenue without any advertising? (2 points) (2) The contributiuon margin for the restaurant is 28.5% What is the minimum revenue per dollar of advertising required to make the advertising profitable? (2 points) (3) What is expected revenue with $2,850 of advertising? (2 points) Anna Martinez, manager of the Casa Real restaurant, wants to see whether her new advertising campaign is working to increase sales. She obtained the following data for the last 10 months. month advertising revenues jan $2,100 $35,200 feb $2,900 $39,850 mar $1,600 $35,700 apr $3,300 $41,300 may $1,100 $33,100 jun $1,850 $37,550 jul $1,350 $33,900 aug $4,200 $38,800 sep $2,400 $35,050 oct $2.850 $40,150 average $2,365 $37,060 (1) What is the incremental revenue per dollar of advertising? (2 points) (2) What is revenue without any advertising? (2 points) (2) The contributiuon margin for the restaurant is 28.5% What is the minimum revenue per dollar of advertising required to make the advertising profitable? (2 points) (3) What is expected revenue with $2,850 of advertising? (2 points)

Answer rating: 100% (QA)

Month Advertising Revenue Jan 2100 35200 Feb 2900 39850 ... View the full answer