ASSIGNMENT 55

1. Explain why effective communication helps an organization gain a competitive advantage.

2. a) Describe the communication process. b) Explain the role of perception in communication.

3. a) Define information richness. b) Describe the information richness of communication media available to managers.

4. Explain how different elements of group dynamics influence the functioning and effectiveness of groups and teams.

5. Describe how managers can motivate group members to achieve organizational goals and reduce social loafing in groups and teams.