Assignment Content Assignment Name: Assignment - 1 Assignment Value: 5% Instructions: Identify 2 web sites which provide services for individuals over 50+. Prepare a report using a word document (MS-Word File). Identify at least 5 key marketing issues (Issues could be access to website, design and layout of website, appropriateness of services, selection of target market, pricing related issues, puffery, pop-up ads, distribution of services, security to personal profile etc.) associated with each site. Identify the importance of each key point. Complete your assignment by adding appropriate comments, critics, opinion, and illustrations etc. Ensure that you have answered the following questions in your concluding paragraph. 1. What are the marketing and ethical issues associated with these sites? 2. As this consumer group ages will these issues become more or less important? Evaluation Criteria: This assignment will count toward your final grade. The report will be graded out of 20 based on the, identified key marketing and ethical issues for each site and importance of each key point, comments, critics, opinion, and illustrations, and conclusion, overall clarity, grammar, presentation, and references (Use APA Style). It should not be exceeding 5 pages, one-sided, Arial font, font size 12, 1.5 Line spacing. For complete evaluation scheme, see the rubric attached herewith. Please allow two weeks after due date for this assignment to be marked and returned to you, and/or your grade to be posted in the My Grades section. Submission Requirements: Name your file firstname_ lastname_assignmentname Submission You can add text images and files hora Imr hhh Gra Des Assig 5% Im servi using

Instructions ifentify 2 web sites which provide services for individuats over 50 . Prepare a report using a word document (MS-Word flef Identify at least 5 key marketing issues (issues could be access to website. design and layout of website, appropriateness of servicezs selecton of target market. pricing related issues. puffery, pop-up ads. distribution of services, security to personal profile crch associated with each site. Identity the importance of each key point, complete your assignment by adding appropriate comments, critics opinion, and illustritions ete. Ensure that you hove answered the following questions in your conciucing Paragraph 1. What are the marketing and ethical issues associated with these sites? 2. As this consumer group ages wil these issues become more or lessimportant? Evaluation Criteria: This assignenent wil count toward your final grade. The report will be graded out of 20 based on the, identified key marketing and ethical issues for esch site and importance of each hey point comments critics, opinion, and illustrations, and conclusion, overall clarity, grammar, presentation, and refcrences (use APA style) it should not be exceeding 5 pages, one-sided. Anal font, font sze 12. 1.5 tine spacing for complete evaluation sehieme. see the rubric attached herewith. Please allow two weeks aftec due date for this assignment to be marked and retumed to you andor your grade to be posted in the My Grades isection. Submesion Requirements - Narne your fle firstname lastname assignmentrarwe