Assignment: Develop a Marketing Mix for a Company $($Pick up the company as you wish$)$Objective: The objective of this assignment is to apply marketing principles and develop a comprehensive marketing mix for a real or hypothetical company. You will demonstrate your understanding of the $4$Ps $($Product$,$ Price, Place, Promotion$)$ and their relevance in the marketing strategy.Instructions:Part $1$: Company Selection$1.$ Select a company for which you will develop a marketing mix. You can choose a real company or create a hypothetical one. Provide a brief overview of the company, including its industry, target market, and current marketing situation.Part $2$: Marketing Mix Development $2.$ Product $(20$ points$)$ Describe the product$($s$)$ offered by the company. Discuss the unique selling points $($USPs$)$ and features. Explain how the product satisfies customer needs and wants$\mathrm{.}3.$ Price $(20$ points$)$ Explain the pricing strategy used by the company. Discuss the factors influencing pricing decisions. Analyze the competitive pricing landscape$\mathrm{.}4.$ Place $(20$ points$)$ Identify the distribution channels used by the company. Discuss the company's physical and online presence. Explain the rationale behind the chosen distribution strategy$\mathrm{.}5.$ Promotion $(20$ points$)$ Describe the promotional activities and advertising methods used by the company. Analyze the effectiveness of the promotional strategies. Discuss any future promotional plans or adjustments.Part $3$: Integration and Justification $(20$ points$)6.$ Explain how the four elements of the marketing mix $($Product$,$ Price, Place, Promotion$)$ are integrated to create a cohesive marketing strategy$\mathrm{.}7.$ Justify your choices with references to marketing theories, consumer behavior, and industry trends.Part $4$: Conclusion and Recommendations $(20$ points$)8.$ Summarize the key points of your marketing mix$\mathrm{.}9.$ Provide recommendations for improvements or adjustments to the marketing mix based on your analysis.Grading Rubric: Content $(80$ points$)$: $16$ points: Product description and relevance. $16$ points: Price strategy and analysis. $16$ points: Place $($distribution$)$ strategy and explanation. $16$ points: Promotion strategy and effectiveness. $16$ points: Integration, justification, and recommendations. Organization and Clarity $(10$ points$)$: $5$ points: Assignment structure and logical flow. $5$ points: Clarity of writing, use of headings, and formatting. References and Citations $(10$ points$)$: $5$ points: Use of appropriate and relevant sources. $5$ points: Proper citation and referencing in APA, MLA, or other standard style. Total Points: $100$Submission Guidelines: Submit your assignment in a well$-$structured document $($PDF$,$ Word, or Google Docs$).$ Ensure that your name and the company's name $($real or hypothetical$)$ are included at the beginning of the document. Cite your sources using a standard citation style.Important Note: Plagiarism will not be tolerated. Ensure that your work is original and properly cited.This assignment will test your ability to analyze a company's marketing mix, apply marketing principles, and make recommendations for improvement. Good luck with your assignment!