Assume you are the marketing department for a low end retail store chain, you might think of a chain similar to Dollar General. Your firm has decided to begin an expansion into the global market. Currently, you are considering building stores in France, Ecuador, Brazil and Australia. Gather information about these countries using the CIA Factbook available online and other resources. Using the data you have about each country, develop ideas on the pros and cons of entering each country. 

Which country do you feel is best? Why?

Answer rating: 100% (QA)

Pros for Expanding into Canada 1 Stable Economy Canada maintains a stable economic environment provi... View the full answer