Question: Based on the numbers on the conversion funnel, what are the micro-conversion rates? Rates & Availability 3,861,981 Review Itinerary 665,431 Guest Info 109,401 Confirmation

Based on the numbers on the conversion funnel, what are the micro-conversion rates? Rates & Availability 3,861,981 Review Itinerary 665,431 Guest Info 109,401 Confirmation 68,510 Revenue:

Based on the numbers on the conversion funnel, what are the micro-conversion rates? Rates & Availability 3,861,981 Review Itinerary 665,431 Guest Info 109,401 Confirmation 68,510 Revenue: $19,283,764 Room Nights: 605,079

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SOLUTION To calculate the microconversion rates we need to divide the number of conversions at each stage by the total number of conversions at the initial stage In this case the initial stage is Rate... View full answer

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