Question: Brand equity is defined as q , q , a . the difference between the brand and the accounting process b . the financial value

Brand equity is defined as q,
q, a. the difference between the brand and the accounting process
b. the financial value listed on the balance sheet
c. the emotional concept that drives brand liabilities away
d. the value added by the brand to the product
Brand equity is defined as q, q, a. the difference between

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