Question: Calculating LTV HH 1. Customer A spends $1,300 this year at your firm. What is the LTV in 5 years out? Assume 2% interest rates


Calculating LTV HH 1. Customer A spends $1,300 this year at your firm. What is the LTV in 5 years out? Assume 2% interest rates and a 100% probability of retention. a. What is the answer with a non-constant cash flow? b. What is the answer with constant cash flow
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