Case Study Reference: https://drive.google.com/file/d/1u7dN3fNpA5fXQwIH1kpsJyM6yHzTHZf8/view?usp=sharing After reading this Case study, (1) Answer the following questions in detail (2) write the summary of this Case study.

Assignment Questions After reading the Case Study (Airbnb). answer the following questions: 'I. What is Airbnb's business model? What is the hub (network efficiency} business model? Who are Airbnb's customers? What attributes are Airbnb's customers looking for? What are the hosts looking for? What metrics indicate that Airbnb's business model is working? 2. What was Airbnb's market entry strategy? 3. Has Airbnb followed the simple rules for the loyal buyer and hub business model in its evolution? 4. How has the industry evolved, and what are the major threats to Airbnb now? What barriers to entry exist in this industry? What makes the industry attractive to potential entrants? What does the industry look like right now? 5. Who are the potential competitors for Airbnb's services in this marked? What are the differentiators that major vendor is using? What do most vendors have in common in their approach to the market? Does a similar service exist today? Why would imitators prove to a threat? 5. What should Airbnb do about its legal challenges and competitive threats? How valid is the legal challenge? What are the possible solutions legally and using a PR campaign? What are the broader implications for the sharing economy