Question: CEO, Kevin Johnson, was presented with a challenge when two African-American men were arrested in a Starbucks while waiting for an associate. The arrests led
CEO, Kevin Johnson, was presented with a challenge when two African-American men were arrested in a Starbucks while waiting for an associate. The arrests led to negative backlash for Starbucks. Johnson personally addressed the issue and took several steps to change the culture and policies of the company. This case presents several key issues, including the link between ethical practices, mission and core-values, unconscious bias in the workplace, and how a CEOs actions impact the employees.
| a. Identify the elements of the case study. | /10 |
| b. Evaluate the ethical elements in this case. | /10 |
| c. Support the paper with appropriate sources, including at least four academic sources (books or juried articles such as those found in the YU library) | /15 |
| d. Identify the impact of the CEOs action on all stakeholders. | /15 |
| e. Make an argument for an alternative course of action the CEO could take. | /10
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report should include an introduction and conclusion, should be 4-6 pages (double spaced)
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