Charley & Waldo's World of Wonder is a science-oriented children's museum. The museum has a free section
Question:
Charley & Waldo's World of Wonder is a science-oriented children's
museum. The museum has a "free" section where children have
unlimited use science oriented exhibits and a premium section where
children (or their parents) pay on a per exhibit basis. For example one
of the premium exhibits is a narrated demonstration of "Tesla Balls".
Revenue earned on premium exhibits is tracked separately for each
exhibit. Charley and Waldo are considering expanding their premium
area and are looking at adding a new exhibit. They plan to only add one
new exhibit. After viewing a number of ideas suggested by high school
science teachers and children psychologists, they have narrowed the
list down to two alternatives. The investment required and the
anticipated free cash flow for each alternative is shown in the table
below. Zip is a demonstration of friction and air resistance; and Catch
Air is an inverted wind tunnel that allows children to float in air as if they
are flying. If Charley and Waldo believe that the NPV technique is the
best in terms of selecting capital projects, which
project
should they
pick. In answering this question assume that the cost of capital is 6.5%.
Financial Management for Public Health and Not for Profit Organizations
ISBN: 978-0132805667
4th edition
Authors: Steven A. Finkler, Thad Calabrese