Chip and Joanna Gaines, Magnolia Inc.’s owners, have learned of your considerable skills in strategic analysis and have hired you to develop a strategic plan for Magnolia Inc., continue to build a stronger financial position, and make a decision about future diversification or retrenchment from its existing lineup of businesses. In developing your recommendations, you should assess the hospitality and tourism industry. You should also assess Magnolia Inc.’s competitive strength in its key product categories and analyze its recent financial performance. Finally, the plan should offer specific, actionable recommendations that will allow Magnolia Inc. to further improve its position. Your recommendations should be well supported with arguments and justifications for each recommendation. Your report should include 4–6 pages of recommendations, SWOT analysis, and whatever supporting charts, tables, or exhibits you deem useful. 

Questions 

1. What are the major elements of Magnolia Inc.’s competitive strategy? How well do the pieces fit together? Is the strategy evolving? 

2. Explain the pressures facing Magnolia Inc. in its internal and external environments. How would you prioritize those pressures? 

3. What strategic issues confront Magnolia Inc. in 2018? What market or internal circumstances should most concern owners Chip and Joanna Gaines and the company’s senior management team? 

4. What recommendations would you make to Magnolia Inc. to address the strategic issues confronting it in 2016 in order to sustain its impressive growth in revenues and achieve profitability?

Answer rating: 100% (QA)

1 Magnolia Inc began honestly by laying a foundation for the business that provided it a competitive edge Chip and Joanna Gaines HGTV home remodelling show Fixer Upper launched their successful career ... View the full answer