Question: Comee up with 3 objectives, for your communications campaign (MARS chocolate) these can be around reach/acquisition, conversion and engagement. Objectives need to be related to

Comee up with 3 objectives, for your communications campaign (MARS chocolate) these can be around reach/acquisition, conversion and engagement. Objectives need to be related to the sustainable packaging of Mars chocolates. And explain how you planning to reach those objectives.

Develop what you consider to be suitable objectives that the campaign wanted to achieve. Develop 4 objectives one each for :

Reach/awareness,

Acquisition,

Conversion; and

Engagement.

Make sure that your objectives meet SMART criteria

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