Question: Company name: Nike Your analysis should include: 1. A proposal for a new vision and mission that you feel would better represent the company. 2.

Company name: Nike

Your analysis should include: 1. A proposal for a new vision and mission that you feel would better represent the company. 2. An IFE and EFE OR a SWOT Analysis 3. Recommendations on strategic directions for the company that are supported by 2 of the following: 1. SPACE Matrix 2. BCG Matrix 3. IE Matrix 4. QSPM 4. Rationalization as to why recommendations are being made.

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