Question: company using a push strategy is _ _ _ _ _ . [ A ] relying on sales promotions aimed at getting consumers to buy

company using a push strategy is _____.
[A] relying on sales promotions aimed at getting consumers to buy larger quantities of their products
[B] allocating most of its promotional budget to advertising in newspaper, magazines, and television
[C] seeking to move its products through the channel by convincing channel members to offer the products and
entice their customers to select these items
[D] promoting a product in the maturity stage of its product life cycle
[E] counting on consumers to learn about and express desire for a product, thus convincing retailers to stock the
items

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