Question: Competitive advantages based on service innovations cannot be sustained as ( select the MOST APPROPRIATE answer ) a . Service innovation are delivered using people

Competitive advantages based on service innovations cannot be sustained as (select the MOST APPROPRIATE answer)
a. Service innovation are delivered using people and therefore the outcomes can vary
Ob. There are many service providers in a given industry
c. Most new service product concepts can be easily imitated by competitors
d. Many service innovations are incremental innovations
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