Question: Competitive advantages based on service innovations cannot be sustained as ( select the MOST APPROPRIATE answer ) a . Many service innovations are incremental innovations

Competitive advantages based on service innovations cannot be sustained as (select the MOST APPROPRIATE answer)
a.
Many service innovations are incremental innovations
b.
Service innovation are delivered using people and therefore the outcomes can vary
c.
Most new service product concepts can be easily imitated by competitors
d.
There are many service providers in a given industry

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