Proctor and Gamble's Tremor Panel represents one of the most comprehensive and extensive seed marketing initiative...

Transcribed Image Text:

Proctor and Gamble's Tremor Panel represents one of the most comprehensive and extensive seed marketing initiative to date. This panel is: Both A..) and B..) above, are true statements A..) A national sampling panel of over 250,000 teen opinion leaders used to optimize P&G's product launches All of the statements A..) & B...) & C...) are true statements. B..) Being used by major third-party brands such as Sony, Toyota, AOL, Warner Brothers, Verizon, and Kraft, as a launch optimization tool O C..) P&G believes the panel to be so effective that in 2005 the company began recruiting a second Tremor seeding panel in the US, twice the size of the original one, made up of 500,000 mothers Proctor and Gamble's Tremor Panel represents one of the most comprehensive and extensive seed marketing initiative to date. This panel is: Both A..) and B..) above, are true statements A..) A national sampling panel of over 250,000 teen opinion leaders used to optimize P&G's product launches All of the statements A..) & B...) & C...) are true statements. B..) Being used by major third-party brands such as Sony, Toyota, AOL, Warner Brothers, Verizon, and Kraft, as a launch optimization tool O C..) P&G believes the panel to be so effective that in 2005 the company began recruiting a second Tremor seeding panel in the US, twice the size of the original one, made up of 500,000 mothers

Answer rating: 100% (QA)

The detailed answer for the above question is provided below The correct statemen... View the full answer