Question: Considering the differences between advertising and public relations ( PR ) , which of the following should more appropriately be considered a PR campaign? A
Considering the differences between advertising and public relations PR which of the following should more appropriately be considered a PR campaign?
A multichannel campaign that includes both direct email marketing and social media marketing to promote a new product.
A campaign that uses sponsored content in magazines to subtly influence public opinion about the environmental initiatives of a company.
A strategic effort to engage with media outlets for the purpose of publishing articles and news about a company's charitable activities.
All of these are good examples of PR campaigns.
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