CQD$7005$

SECTION A: ANSWER ALL QUESTIONS

Tony Fernandes' foresight and vision has turned AirAsia to become one of the well known airline brands in the world. Many observers have attributed the success of AirAsia due to the strong leadership of Tony Fernandes. He was able to create good organisational culture and stressed the importance of working as a team. As the leader in a big organisation which has $10,000$ employees, he is easily approachable and accessible to all his staff. Schien $(2004)$ noted in his study that organisation leaders play a key role of establishing an organizational culture that articulated the behaviours, rules and values critical to the achievement of an organisation's mission and strategies. There is no bureaucracy involved in his office and all employees are free to access his office if there is anything important to be discussed and needed an urgent solution $($DesiAnwar$,2013$; Sutha, $2012$; bfmvdo, $2012$; Siva, $2009).$ As what he believes in the current business scenario where business has become much more competitive therefore, having too much bureaucracy could impede the growth of the business. The work culture in AirAsia introduced by Tony Fernandes has made a big impact on the growth of the organization as the employees were very happy to move forward in the same direction. Employees have been treated as family hence, they feel very proud to be part of the team. Any contribution of ideas for the benefit of the organisation is well accepted and the management rewards these outstanding ideas. Tony Fernandes' leadership stresses the importance of good interaction among all the staff as he maintains a non$-$hierarchy practice in the

office. The internal integration within the organisation articulates the good working environment $($Schein$,2004).$ For such a good leadership practice, he has gained trust and respect among his dedicated employees $($Tracey & Hinkin, $1994).$

SOURCE: Kamisan, A$.$P$.,$ and King, B$.$E$.$M$.,(2013)$ "Transactoional and Trasnformational Leadership: A Comparative Study of the Difference between Tony Fernandes $($Airasia$)$ and ldris Jala $($Malaysia Aitines$)$ Leadership Styies from $2005-2009"$ International Journal of Business Management, Vol. $8,$ No$.24,$ pp$.107-116.$

Apply Herzberg two factor theory to AirAsia and explain how this theory can help the manager increase the level of motivation amongst the company's employees

$(25$ marks$)$

One of the key determining factor for job satisfaction is personality$-$job fit. Therefore, human resource managers often make an effort to learn more about the recruit's personality before assigning the job to the new recruit. Identify and describe the key traits of the Big Five Personality Model and identify what type of job is best suited for each personality.

$(25$ marks$)$

$($Total marks for Section A: $50$ marks$)$