Question: Describe your decision process for each step in the consumer decision - making process when deciding to purchase a Video Doorbell Pro from Ring. (

Describe your decision process for each step in the consumer decision-making process when deciding to purchase a Video Doorbell Pro from Ring. (5 marks)
With respect to Figure 2.1, the FCB Grid discussed earlier in this module, what type of decision is your decision to purchase a Video Doorbell Pro? Explain why your decision is a high/low involvement and/or a think/feel decision? (5 marks)
Assuming the consumer decision-making process is typical and that competition in the smart watch market continues to increase, what are five sales and marketing implications for Video Doorbell Pro to increase their chance of success in selling to a consumer like you? (10 marks)

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