Develop a Marketing Plan for a new product$/$service for an existing Australian $($preferably$)$ business.You are the company's general manager and preparing a marketing plan to be presented to theCEO. You are recommended to cover the following areas $($but not limited to$)$:a$)$ Executive summaryb$)$ Marketing researchc$)$ Proposed product$/$serviced$)$ Target markete$)$ Pricingf$)$ Positioningg$)$ SWOT analysish$)$ Marketing strategyi$)$ Budgetj$)$ Conclusion and recommendation. Provide relevant harvard references on the assessment