Question: Differences in perception often cause confusion in communication. Therefore, it is important to analyze your audience and its point of view before crafting a message.
Differences in perception often cause confusion in communication. Therefore, it is important to analyze your audience and its point of view before crafting a message. To craft effective messages, you must understand the characteristics, expectations, and needs of the audience.
Every audience has different perceptions and needs. To help envision the audience's expectations for your message, you should focus on about the receiver.
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