Question: Does the execution of the companys site selection capability also contribute to its competitive advantage?Multiple ChoiceYes, Zara places their stores near the high - fashion
Does the execution of the companys site selection capability also contribute to its competitive advantage?Multiple ChoiceYes, Zara places their stores near the highfashion houses it imitates.No site selection is not important because of their large advertising budget, which drives customers to their locations.No site selection has never been important to Zara as they sell most of their clothing online.Yes, they select the sites for their stores near other mass market retail outlets.Yes, aside from placing their stores in high traffic areas, they also have stores in Outlet Malls.
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