Question: Exercise 1 2 - 1 0 ( Static ) Internal Business Process Measures and Customer Value Propositions [ LO 1 2 - 1 ] The
Exercise Static Internal Business Process Measures and Customer Value Propositions LO
The table shown below contains a variety of performance measures that companies might use as internal business process measures in their balanced scorecards. Each measure is accompanied by a or to indicate whether the performance measure should increase or decrease over time.
Required:
For each measure, place an in one of the three columns to indicate whether the measure would most likely be adopted by a company pursuing a strategy focused on operational excellence, product leadership, or customer intimacy.
tableItemtableOperationalExcellencetableProductLeadershiptableCustomerIntimacyExample Number of patents approved Delivery cycle time Number of new products designed Average contact hours per customer Nonvalueadded activity costs Percent of suppliers with longterm contracts Number of modular product designs Number of customized products codesigned with customers Defectfree units as a percentage of completed units Number of options available for customers to choose from
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