Question: Explain how attraction effect impacts consumer behavior by providing an example and provide marketing insights. Explain how compromise effect impacts consumer behavior by providing an

Explain how attraction effect impacts consumer behavior by providing an example and provide marketing insights.
Explain how compromise effect impacts consumer behavior by providing an example and provide marketing insights.

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Attraction Effect The attraction effect is a cognitive bias where consumers tend to prefer an option that is presented as a compromise between two extremes rather than choosing one of the extremes dir... View full answer

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