Explain the contributions of each of these individuals to field of mass communication.

• Johannes Gutenberg
• Friedrich Koenig
• Nicola Tesla
• Guglielmo Marconi
• Marshall McLuhan

2. Explain what each of these terms means Global convergence , Economic convergence, Organic convergence , Cultural convergence and Technological convergence.

3.Explain the role of media in society

4. What do most professional communicators assume about their audience?

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1 Contributions to Mass Communication Johannes Gutenberg Johannes Gutenberg is renowned for inventing the movabletype printing press in the 15th century This innovation revolutionized the mass product... View the full answer