Question: Explain three major differences between licensing and franchising. Which entry strategy will be most appropriate for the following companies(all are staying in Bangladesh) to enter

Explain three major differences between licensing

Explain three major differences between licensing and franchising. Which entry strategy will be most appropriate for the following companies(all are staying in Bangladesh) to enter into international markets and why? (a) Southeast university, Bangladesh (b) Unimart (c) Bashundhara Group (d) Denim Garments (e) Bata Shoes

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