Find a recent $($within the past $10$ years$)$ advertisement which portrays a stereotype. It can be from any modality you want: a TV ad$,$ a print ad$,$ a social media ad$,$ etc. You must either attach a screenshot$/$image of the ad or a link to a video $($if applicable$).$

Write your analysis:

What is the stereotype being portrayed in the ad$?$

What images or actions are being depicted which are stereotypical?

Consider valence of the stereotype as well as what group it is describing

Who is the target audience?

What are they attempting to portray about the brand and product? What do you believe the goal of the ad is$?$

What intended and unintended effects are likely to result from the ad$?$

Consider the theories and effects covered in lecture $($e$.$g$.,$ Cultivation, Social identity, stereotype threat, accessibility$)$ as well as the effects covered in the textbook $($e$.$g$.,$ fetishization, marginalization$)$

Imagine you are hired to consult for this company, how you recommend they change this ad as to reduce the unintended negative effects and create an effective ad$?$ Be specific.

Your response should be at least $3$ paragraphs long.