Find the GRP for a new TV show that has 10 Episodes. For ep. 1 target market
Question:
Find the GRP for a new TV show that has 10 Episodes. For ep. 1 target market that watched are 7% on ep 1, ep 2 is 11%, ep 3 13%, ep4 17%, ep 5 14%, ep6 16%, ep7 9%, ep 8,9 and 10 were 14% and the ad was ran 2 times during the commercials.
The GRP for the final Raptor game when they won the championship was 126 (or 1.26). If Ikea showed 2 commercials during the game, what % of that specific target audience in Ontario (males 18-34) watched the game that night?
If the first 2 episodes of Dexter in 2019 had a total GRP of 138 (or 138%) AND if in episode #1 25% of the target market watched, 21% for episode #2, how many commercials were run each episode if the same number of commercials were shown for both episodes?
Income Tax Fundamentals 2013
ISBN: 9781285586618
31st Edition
Authors: Gerald E. Whittenburg, Martha Altus Buller, Steven L Gill