Given the following data from a Comparative Competitive Efforts page in the CIR: Your Your Industry Company UAV DRONE SEGMENT Company Average vs. Ind. Avg. Price (average direct sale $ per unit) $1,190 $1,327 -10.3% Discount to Online Retailers 8% 11.9% -32.8% P/Q Rating (1 to 10 stars) 4.4 4.4 same Brand Reputation 82 75 +9.3% Number of Models 2 2.926 -31.6% Online Retailers 26 26 same Website Displays ($000s) 2,500 1,657 +50.9% Search Engine Advertising ($000s) 2,500 2,104 +18.9% Retailer Recruitment ($ per unit) 246.48 128.07 +92.5% Warranty Period (days) 90 94 -4.3% Drone Unit Demand Direct 54.4 37.9 +43.5% 3rd Party (000s) 7.1 11.1 -36.0% Retailers Total Demand 61.5 49.0 +25.5% Gained/Lost (due to stockouts-000s) +1.9 -0.2 UAV Drone Units Sold (000s) 63.4 48.8 +29.9% Market Share 18.5% 14.3% +4.2 pts Based on the above data for your company, which of the following statements is false? innocted by VOU Based on the above data for your company, which of the following statements is false? Your company's drone sales volume and market share were positively impacted by your company's P/Q rating and number of online retailers. O Your company's percentage competitive advantages and disadvantages on the 10 competitive factors affecting drone sales and market share resulted in a net overall competitive advantage of a size that produced an above-average 18.5% market share for your company that was 4.2 percentage points above the industry average. Your company's expenditures for retailer recruitment and website displays were your company's two biggest percentage competitive advantages. O Your company's sales volume and market share were negatively impacted by your company's 2-model product line and percentage discount to 3rd party online retailers. Your company's price-based competitive advantage was a significant contributor to your company's sales volume and market share. Copying, redistributing, or website posting is expressly prohibited and constitutes copyright violation Copyright 2020 by Glo-Bus Software, Inc