Given the following data from a Comparative Competitive Efforts page in the CIR: Your Industry Your Company WHOLESALE SEGMENT Company Average vs$.$ Ind. Avg. Wholesale Price $($$ per pair$)$ $$59\mathrm{.}50$ $$53\mathrm{.}83+10\mathrm{.}5\%$ S$/$Q Rating $(1$ to $10$ stars$)8\mathrm{.}66\mathrm{.}3+36\mathrm{.}5\%$ Model Availability $499300+66\mathrm{.}5\%$ Brand Advertising $($S$000$s$)16,50014,350+15\mathrm{.}0\%$ Rebate Offer $($s per pair$)3\mathrm{.}003\mathrm{.}40-11\mathrm{.}8\%$ Delivery Time $($weeks$)4$ wks $2\mathrm{.}8$ wks $+42\mathrm{.}9\%$ Retailer Support $($s per outlet$)4,500$ Retail Outlets $+47\mathrm{.}7\%$ Celebrity Appeal $140111+26\mathrm{.}1\%$ Brand Reputation $($prior$-$year average$)8776+14\mathrm{.}5\%$ Pairs Demanded $3,1292,413+29\mathrm{.}7\%$ Gained$/$Lost $($due to stockouts$)$ Pairs Sold $(000$s$)3,1612,413+31\mathrm{.}0\%$ Market Share $(\%)-13\mathrm{.}1\%10\mathrm{.}0\%+3\mathrm{.}1$ pts $4,675-3\mathrm{.}7\%2\mathrm{.}2724121,538$ Based on the above data for your company, which of the following statements is false? $-$ Your company's branded sales volume and market share in the Wholesale segment were positively impacted by your company's wholesale price and delivery time. Your company's percentage competitive advantages and disadvantages on the $10$ competitive factors affecting Wholesale sales and market share resulted in a net overall competitive advantage of a size sufficient to produce an above$-$average $13\mathrm{.}1\%$ market share. Your company had a very stable S$/$Q$-$based competitive advantage of $36\mathrm{.}5\%,$ along with an even bigger percentage competitive advantage on number of retail outlets stocking and merchandising your company's branded footwear Your company's branded sales volume and market share in the Wholesale segment were negatively impacted by your company's rebate offer and retailer support expenditures Your company's pairs sold were $32,000$ pairs higher than they would otherwise have been because one or more other companies in the region did not have sufficient branded footwear inventories to fill all orders from retailers, thus causing some retailers in the region to place orders with your company.