Question: Guidelines: Complete the tasks in STATA using Marketing Analytics dataset provided. What is to be submitted: Log file Do file Final Report ( in .
Guidelines:
Complete the tasks in STATA using Marketing Analytics dataset provided.
What is to be submitted:
Log file
Do file
Final Report in docx file format
Tasks:
Start a log file.
Tabulate the education level of household head and briefly explain the results.
Create a twoway contingency table for marital status of household head and number of teenagers in the customer's household with relative frequency of each cell. Briefly explain your findings.
Produce a statistical summary of income by the education level of household head. Briefly explain the output.
Produce a grouped frequency table for the age variable.
Produce a bar chart for numstorevisits variable and briefly describe the figure.
Produce a pie chart for the complain variable and explain the output.
Produce a pie chart for the complain variable by the marital status of the household head and explain.
Produce histograms for the amounts spent on fruits and meat products. Compare the results.
Produce one summary statistics table for the variables on number of purchases made with discount, number of catalog purchases, and number of purchases made directly in stores. Briefly comment on the results.
Produce a boxplot for recency. Explain the boxplot. Comment on the distribution of the variable and outliers, if any.
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