Question: has three characteristics: ( 1 ) it is a source of competitive advantage in that it makes a significant contribution to perceived customer benefits; (

has three characteristics: (1) it is a source of competitive advantage in that it makes a significant contribution to perceived customer benefits; (2) it has applications in a wide variety of markets; and (3) it is difficult for competitors to imitate.
a. Philanthropy
b. Core competency
c. Market sensing process
d. Corporate social responsibility
e. Strategic business unit
has three characteristics: (1) it is a source of competitive advantage

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